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A Big Lift for America: AGC Media Campaign Focuses on Solutions for Construction Labor Shortages

On the left is Charlie Wilson, President of CT Wilson Construction; on the right is Brian Turmail, Vice President of Public Affairs and Workforce at the Associated General Contractors of America.

Click here to listen to a soundbite from Turmail’s interview with Georgia radio station WSB-FM.

By Debra Zimmerman Murphey, Vice President of Content Development at Tobin Communications, Inc.

It’s a weekday morning and Charlie Wilson, President of CT Wilson Construction, is discussing labor shortages with WFAE-FM reporter Julian Berger. The interview is part of a “Workforce Done Right” awareness and outreach campaign underway by the Associated General Contractors of America (AGC).

WFAE is located in Charlotte, N.C., and Wilson’s firm is about 150 miles away in Durham in the vibrant Research Triangle Region where jobs, technology, and a robust workforce are kitchen-table topics.

AGC reports that the construction industry faces significant workforce shortages, with 94% of firms seeking craft workers and 85% needing salaried positions. This gap has led to project delays for 54% of firms and cancellations or postponement in 80% of cases.

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